As part of the NYC-based Global Marketing team, led global campaigns to maintain market position of the largest fragrance franchise in the Calvin Klein portfolio at Coty Prestige.

MY IMPACT:

• Executed major international A-list events (2x per year for 2 years)

• Cannes International Film Festival x euphoria Calvin Klein Women In Film Event

• International Filmmakers Project (IFP) Gotham Independent Film Awards x euphoria Calvin Klein Spotlight on Women Filmmakers "Live the Dream" Grant

• Fragrance descriptions, olfactive storytelling and behind-the-scenes campaign content

• Design, forecasting and production of promotional materials for 80+ markets

• Talent events, press tours, celebrity activations (with Lara Stone, Diane Kruger, Jessica Chastain, Rosario Dawson, etc.)